Benetton’s advertising campaigns are always striking. It’s no surprise, then, to discover that the company’s founder, Luciano Benetton, founded an institution to nurture the creative talents of new and emerging artists: Fabrica.
Fabrica’s Les Yeux Ouverts exhibition is currently at Shiodome Italia in Tokyo, featuring a selection of the most important works from the 14 years since its inception. One of the biggest displays features a project for “Colors” magazine (see photo, above).
18 January – 2 March 2008
Shiodomeitalia Tokyo Shiodome Shio-site n.5, 2-14-1 Higashi-shimbashi, Minato-ku, Tokyo 105-0021.
Adults: ¥700; Students: ¥500
Interview with Fabrica’s General Manager, Alfio Pozzoni, at PingMag.
Further information from Tokyo Art Beat.